Innovation of Batang Serangan River Wood Waste as a Superior Product for Sei Serdang Village in the Tangkahan Ecotourism Area
Ahmad Prayudi1, Nina S Salmaniah Siregar2, Yunita Safitri Rambe 3, Yusnaini4, Warsani Purnama Sari5, Dhian Rosalina6*
1,5Department of Management, Universitas Medan Area, Medan
2Department of Communication Studies, Universitas Medan Area, Medan
3Department of Architecture, Universitas Medan Area, Medan
4Department of Accounting, Sekolah Tinggi Manajemen Bisnis Multi Sarana Manajemen Administrasi dan Rekayasa Teknologi, Medan
*6Department of Management, Universitas Samudra, Langsa, Indonesia
DOI – http://doi.org/10.37502/IJSMR.2024.7903
Full Text – PDF
Abstract
Sei Serdang Village is one of the tourist villages in the Tangkahan Ecotourism area. This village area is part of the Gunung Leuser National Park region, which is a key destination for tourists visiting Tangkahan. The Batang Serangan River has become a problem for the residents of Sei Serdang village, as the riverbanks are filled with broken and damaged wood, leading to potential flash floods. The aim of this activity is to train local partners, who are craft and furniture makers in Sei Serdang village, to manage the wood waste from the Batang Serangan River. Proper wood waste management can reduce production costs, clean up the Batang Serangan River from wood waste, and contribute to the community’s welfare. This activity uses a participatory approach combining lectures, discussions, training, and activity monitoring. The stages of the activity include observation, socialization, wood waste design training, preservation training, production and finishing training, and finally, evaluation. The team conducted pre and post-tests to evaluate and understand perceptions of wood waste production knowledge. The results show a 40% increase in craftsmen’s understanding of wood waste processing, a 10% increase in business potential understanding, a 12% increase in knowledge of supporting equipment use, and a 15% increase in awareness of maintaining the Batang Serangan River.
Keywords: Innovation, Creativity, Wood Waste Production, Environmental Preservation.
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