Community Empowerment Strategy in Facing Global Recession on South Sulawesi MSMEs Innovation
St. Hatidja1, Syarifuddin2, Junaidin3, Hasniati4, Arnida5, Wahyudi Putera6, & Indah Lestari Yahya7
1,2,3,4(Department of Economic Management, STIE AMKOP Makassar, South Sulawesi, Indonesia)
5(Department of Management Economics, Handayani University, South Sulawesi, Indonesia)
6(Department of Economic Education, Makassar State University, South Sulawesi, Indonesia)
7(Department of Industrial Engineering, Indonesian Muslim University, South Sulawesi, Indonesia)
DOI – http://doi.org/10.37502/IJSMR.2022.51202
Abstract
Global recession is a hot topic of discussion of the global public including Indonesia the increasing risk of a global recession and said that inflation remains an ongoing problem, The economic slowdown will make the real sector restrain production capacity so that termination of employment companies close not operating, inflation investors tend to put their funds in the form of investment. The economy is increasingly difficult to have an impact on the weakening of the community’s economy, the empowerment process occurs, participation, community participation so that it is effective. The role of the community in empowerment activities, with a focus as an MSME business actor which is an effort by participants and the community is able to innovate and be competitive in facing a recession, as for, the objectives of the community empowerment strategy, enabling and bathing from the impact of the global recession, as well as competitive empowerment in meeting insufficient life needs. MSME innovation in facing the global recession of society, innovating and applying competitiveness. Micro, Small and Medium Enterprises Activities in South Sulawesi. The main problem, When is the strategy and community empowerment able to innovate in MSMEs in South Sulawesi, the results and discussion, The balance of consumption becomes the basis of economic growth. When consumption is unbalanced, there is an economic cycle. Coupled with MSME innovation, it will result in inventory of goods. So the sudden economic shock, when the Covid-19 pandemic was one of the causes of the global economic recession weak purchasing power due to financial difficulties with Micro, Small and Medium Enterprises (MSMEs) with corporations need to continue to be developed and able to make innovations in all regions of Indonesia, especially in the south by relying on local superior products and paying attention to potential and improving quality and innovation MSMEs. In conclusion, we can anticipate the impact of the recession by innovating MSMEs in community empowerment strategies as well as evaluating spending and following economic developments in South Sulawesi.
Keywords: Empowerment Strategy, MSME Innovation, Global Recession
References
- Margayaningsih, D. I. (2018). Peran Masyarakat Dalam Kegiatan Pemberdayaan Masyarakat di Desa. Publiciana, 11(1), 72-88.
- Sunyoto, U. (2004). Pembangunan dan Pemberdayaan Masyarakat, Yogyakarta. Pustaka Pelajar.
- Robinson, D. S. (1994). Human Resources Management Concept and Practices. Jakarta: Prenhallindo.
- Abu, H. (2011). Pengorganisasian dan Pengembangan Masyarakat Model dan Strategi Pembangunan Berbasis Kerakyatan. Humaniora, Bandung.
- Bashith, A. (2011). Ekonomi kemasyarakatan: Visi dan strategi pemberdayaan sektor ekonomi lemah. UIN-Maliki Press.
- Theresia, A., Andini, K. S., Nugraha, P. G., & Mardikanto, T. (2014). Pembangunan berbasis masyarakat: acuan bagi praktisi, akademisi, dan pemerhati pengembangan masyarakat. Penerbit Alfabeta.
- Supriyanto, S. (2006). Pemberdayaan usaha mikro, kecil dan menengah (UMKM) sebagai salah satu upaya penanggulangan kemiskinan. Jurnal Ekonomi dan Pendidikan, 3(1), 17247.
- Salmiyah Thaha, S. E., St Hatidja, S. E., Afriyani, S. E., & SE, H. (2021). Biaya Diferensial: Konsep dan Aplikasinya dalam Bisnis: Bintang Pustaka. Bintang Pustaka Madani.
- Hatidjah, S., Sulfaidah, S., & Musdalifah, M. (2019). Analisis Strategi Pengelolaan Keuangan Rumah Tangga di Kota Makassar. Economix, 5(2).
- Syarifuddin, S., Junaidin, J., Halim, M. R., & Al Munawwarah, R. (2022). Pengembangan dan Inovasi Potensi Daerah Berbasis Unggulan dan Berdaya Saing Kelurahan Biraeng Kecamatan Minasa Te’ne Kabupaten Pangkep. Celebes Journal of Community Services, 1(2), 27-31.
- Putera, W., Rakib, M., & Sahabuddin, R. (2021). Competitive Advantages Influence on Marketing Performance: Study on Food and Beverage MSMEs. The American Journal of Humanities and Social Sciences Research (THE AJHSSR, 4(1), 75-83.
- W, Sahabuddin.R, Rakib. M and Girikallo.A. (2020). Effect of Service Quality on Customer Satisfaction Through Customer Value in PDAM Kota Makassar (Customer Approach in Developing Clean Water Product Services to Customers), 5(10),2456-2165.
- Putera, W., Alimuddin.,Yahya,L. I., Magfirah. (2021). Factors that Affect Employee Welfare in Improving Employee Performance at PT. Semen Indonesia (SIG) Persero TBK. Asian Journal Of Science and Management Technology, 3(3), 71-92.
- Putera W., Sahabudin R., Rakib M., and Lestari I. (2021) The Influence of Facilities and Innovation in Improving Consumer Satisfaction Through Creativity in MSMEs Micro Handicraft Products in South Sulawesi Province, American Journal of Humanities and Social Sciences Research (AJHSSR), 5(6), 01-13.
- Putera, W., Sahabuddin, R. and Rakib, M. (2021) Competitive advantages influence on marketing performance: Study On Food And Beverage MSMEs. American Journal of Humanities and Social Sciences Research (AJHSSR), 4(1),75-83.
- Putera,W.,R,Rasyid,A.,Saripudddin.,Basmar,E.,Sahabuddin,R.,Rakib,M.,Nurjanna.,Anshori,A,M,A.,Yahya,L,I & Alimuddin. (2022). Revenue Factors, Service Quality and Location Affect Consumer Purchasing Decisions In Mediating Prices and Product Dealers Products Toyota PT. Hadji Kalla. American Journal of Humanities and Social Sciences Research (AJHSSR), 6(9), 91-114.
- Putera,W.,R,Rasyid,A.,Saripudddin.,Diputra,I.,Magfirah.,Basmar,E.,Rakib,M.,Sahabuddin,R.,Rajamemang.,Yahya,L,I & Budiawati.(2022). Social Problems And Public Services In Influencing The Fulfillment Of The Needs Of The People Of Maros Regency Through The Performance Of The Good Government Government. Asian Journal of Social Science and Management Technology, 4(5), 62-83.
- ,Tawe, A.,Sahabuddin,R.,Putera, W.,Yahya, L, I. (2022). Factors that Influence Entrepreneurship Decision Making in Shaping the Characteristics Entrepreneurial of MSMEs among Women in Makassar City. Asian Journal of Business and Management, 10(4), 80-101.